Groupe Mutuel // Media relations

Groupe Mutuel is one of Switzerland’s leading health insurers. The company offers a comprehensive range of additional insurance for private and corporate customers. Overall, more than 1.4 million private individuals and 22,000 corporate customers place their trust in the insurer. open up has been supporting the company in media relations German speaking since 2018 and consults on all matters related to corporate communications.

Our job

To support Groupe Mutuel in launching a new product by drawing up an online communications strategy for accompanying measures via social media channels.

Our services

    • Conceiving and planning media relations
    • Sending mailings to the media and maintaining contacts
    • Placing scoops and exclusives in key media
    • Editing various texts such as media releases, specialist articles, and advertorials
    • Drawing up a list of Q&As for interview prep
    • Monitoring print and online media via tracking services

Other cases for customer Groupe Mutuel

Various texts for external media and internal channels, such as here in Groupe Mutuel’s magazine “login”.
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